Bots are devouring content
It`s time to stop the feeding frenzy.
Whenever I read claims by friends, clients or colleagues about high traffic to their sites or some such, I am tempted to ask - you sure it`s all human?
Industry surveys show that anywhere between 29% and 52% of all web traffic is bot; read not human. Extrapolated, it means of your 500 web visitors daily, a minimum of 145 and 250 are computer programs. Wh…