COVID-19 Is Right Time For Interactive Conte…

Listen now (5 min) | Heard of the “Whatifi” app? Launched globally a few days ago, Whatifi is a highly unusual and a very interesting smartphone app that, by the way, has raised US $10 million in funds. This “story hacking” app pushes the envelope where interactive content by taking it into a hitherto untested area — movies.

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